Brand Identity
Digital & UI Design
Locker needed a visual identity and product design system that felt fast, modern, and built around real sports culture. From the logo and core branding to UI design and promotional creative, the goal was to create an experience that feels intuitive, energetic, and community-driven — giving fans a place to follow, engage, and track everything that matters in their world of sport.
A bold, versatile icon designed to feel fast, sharp, and instantly recognisable.
The Locker logo was crafted to reflect the energy of sport — clean geometry, dynamic angles, and a modern structure that scales seamlessly from app icons to large-format branding. Strong, simple, and iconic, it serves as the foundation of the entire identity system.
A clean, intuitive interface built around real fan behaviour.
The Locker app UI focuses on quick access, clear hierarchy, and seamless navigation. Whether users are tracking stats, exploring players, or following teams, the experience remains fast and frictionless. Strong visual organisation and crisp interaction design keep everything feeling immediate and fan-first.
"Nick is the sharpest designer I’ve had the pleasure to work with and the excellence of his work speaks for itself. He is also an extremely personable and likeable person, so when you combine all of this you’re working with one of a kind!"
Ross @ Locker